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Skills & Agents
Prepare Social Media Posts
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SKILL.md
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---
name: twitter-copywriting-skill
description: Expert Twitter/X copywriting system for creating high-engagement social media content. Use when the user needs help writing tweets, Twitter threads, LinkedIn posts, or analyzing social media copy. Includes viral post frameworks, copywriting principles, high-performing examples (100K+ views), and iterative editing guidance. Specialized for AI automation and n8n workflow content targeting automation professionals.
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# Twitter Copywriting Skill
This skill provides comprehensive guidance for creating high-engagement social media content, particularly for Twitter/X, with a focus on the AI automation and n8n workflow space.
## When to Use This Skill
Use this skill when:
- Writing tweets or Twitter threads
- Creating LinkedIn posts with Twitter-style hooks
- Analyzing or improving social media copy
- Need engagement-optimized content for AI/automation/n8n topics
- Reviewing and editing social media posts for better performance
## Core Components
This skill includes five reference files with specialized knowledge:
### 1. Writing Principles (`writing.md`)
Fundamental writing principles that apply across all content types. Read this for:
- Core writing foundations (simplicity, clarity, conversational tone)
- Structural guidance (hooks, flow, endings)
- General editing principles
### 2. Copywriting Principles (`copywriting.md`)
Twitter-specific copywriting tactics. Read this for:
- Hook fundamentals and patterns
- Content structure and formatting
- Engagement triggers and psychological principles
- Voice and tone guidelines
- CTA formulas and power words
### 3. Engagement Templates (`engagement.md`)
Proven viral post frameworks. Read this for:
- Ready-to-use post templates
- Engagement farming tactics
- Low-friction CTA patterns
- Scarcity and exclusivity techniques
### 4. High-Performing Examples (`examples.md`)
Real tweets that achieved 100K+ views. Read this for:
- Pattern recognition in successful posts
- Analyzing what makes content viral
- Inspiration and style reference
- Topic and format variety
### 5. Feedback Examples (`feedback.md`)
Before/after examples with detailed editing rationale. Read this for:
- Practical application of principles
- Common mistakes and how to fix them
- Iterative improvement process
- Real-world editing decisions
## Workflow
### For Writing New Content
1. **Understand the goal**: What's the user trying to achieve? (promote video, share workflow, drive engagement)
2. **Read relevant references**:
- Always read `copywriting.md` for Twitter-specific tactics
- Optionally read `engagement.md` if using proven frameworks
- Optionally read `examples.md` for inspiration
3. **Draft multiple hook options**: Create 3-5 different opening lines
4. **Apply principles**: Use direct reader targeting, lead with benefits, avoid overused patterns
5. **Format for platform**: Consider character limits, above-the-fold preview (especially LinkedIn)
6. **Include clear CTA**: Make the next action obvious
### For Editing Existing Content
1. **Read the original**: Understand the intent and current approach
2. **Check against principles**: Read `copywriting.md` and `feedback.md`
3. **Identify issues**:
- Weak or generic hook?
- Burying the benefit?
- Using overused patterns ("Most creators...", "Everyone is...")?
- Unclear CTA?
- Poor formatting for skimmers?
4. **Create improved version**: Apply specific fixes with rationale
5. **Explain changes**: Reference principles used in the improvements
### For Analysis Tasks
1. **Read relevant references**: Especially `examples.md` and `copywriting.md`
2. **Identify patterns**: What makes the examples work?
3. **Extract insights**: Specific, actionable takeaways
4. **Provide context**: How to apply these patterns
## Key Principles Summary
**Hook Fundamentals:**
- Target the reader directly ("You can make $2k" > "Web designers are making $2k")
- Lead with benefit first
- Avoid overused patterns ("Most creators...", "Everyone is...")
- Start with strong claims (big numbers, surprising insights)
**Content Structure:**
- One clear idea per tweet
- Use bullet points for readability
- Short paragraphs (1-2 sentences max)
- End with clear CTA
**Engagement Triggers:**
- Social proof ($31K made, 100k followers)
- Urgency/scarcity (Free for 24hrs)
- Low friction (No email bs, Just comment X)
- Exclusive access (I'll DM you the guide)
**Avoid These Mistakes:**
- Burying the lead
- Being too humble ("This might help")
- Overcomplicating
- Forgetting the reader's needs
- Weak endings
## Platform-Specific Notes
**Twitter/X:**
- First 280 characters are critical
- Thread starters should hook immediately
- CTAs for engagement work well
**LinkedIn:**
- First 2-3 lines show in feed preview
- Professional but conversational tone
- Longer form acceptable but frontload value
## Reference File Loading Strategy
- **Always read** `copywriting.md` for Twitter tasks
- **Read when editing** `feedback.md` to see practical applications
- **Read for inspiration** `examples.md` to understand viral patterns
- **Read for frameworks** `engagement.md` when using proven templates
- **Read for foundations** `writing.md` for general writing improvement
Start with the most relevant reference file(s) for the specific task, then expand as needed.
---
copywriting.md
---
# Social Media Copywriting Principles
Specific tactics and frameworks for creating high-engagement Twitter/X content.
## Hook Fundamentals
### Target the Reader Directly
- **Principle**: Speak directly to the reader, not about external entities
- **Example**: "You can make $2k per client" beats "Web designers are making $2k per client"
### Lead with Benefit First
- **Principle**: Show them what they'll get immediately
- Open with the value proposition before explaining the how
### Avoid Overused Patterns
- **Principle**: Market-fatigued phrases kill engagement
- **Examples to avoid**:
- "Most creators..."
- "Everyone is doing..."
- Generic setups that blend into the feed
### Start with Strong Claims
- **Principle**: Grab attention with bold, specific statements
- **Examples**:
- Big numbers ($31K made, 100k/day)
- Surprising insights
- Bold declarations
## Content Structure
### One Idea per Tweet
- **Principle**: Focus on a single clear message
- Don't overload—one strong point beats three weak ones
### Use Bullet Points
- **Principle**: Format lists for instant readability
- Makes features and benefits scannable
### Short Paragraphs
- **Principle**: 1-2 sentences maximum per paragraph
- Creates visual breathing room and improves flow
### Clear CTA
- **Principle**: Tell readers exactly what to do next
- Remove ambiguity from the action step
## Engagement Triggers
### Social Proof
- **Principle**: Show others have benefited
- **Examples**:
- "$31K made"
- "100k followers"
- "1000+ workflows"
### Urgency & Scarcity
- **Principle**: Create time pressure or limited availability
- **Examples**:
- "Free for 24hrs"
- "Must be following"
- "Only 50 spots"
### Low Friction
- **Principle**: Make the next step effortless
- **Examples**:
- "No email bs"
- "Just comment X"
- "One-click download"
### Exclusive Access
- **Principle**: Make readers feel special
- **Examples**:
- "I'll DM you the full guide"
- "Members-only resource"
- "Private community access"
## Voice and Tone
### Write Conversationally
- **Principle**: Like talking to a friend, not broadcasting
- Natural language beats corporate speak
### Use Contractions
- **Principle**: Sound human, not robotic
- **Examples**: I'll, won't, can't, you're
### Be Direct
- **Principle**: Get to the point without filler
- Skip preamble and throat-clearing
### Show Confidence
- **Principle**: Own your statements without hedging
- Avoid disclaimers that weaken your message
### Casual but Valuable
- **Principle**: Friendly tone with serious value
- Non-salesy while remaining outcome-focused
## Psychological Triggers
### Pain Point First
- **Principle**: Start with the problem they feel
- **Example**: "Treating high-value customers the same as regular customers is costing you A LOT"
### Problem → Solution Pattern
- **Principle**: Show the gap, then fill it
- Build tension before providing relief
### Specific Numbers
- **Principle**: Concrete beats vague every time
- **Example**: "$2k per client" beats "good money"
### Time-Bound Results
- **Principle**: Add temporal specificity
- **Examples**: "in 90 days", "last 2 weeks", "within 24 hours"
## Format for Skimmers
### Visual Breaks
- **Principle**: Break up text for easy scanning
- **Tools**: Line breaks, bullets, emojis (sparingly)
### Scannable Structure
- **Principle**: Make key points stand out
- Readers should grasp value at a glance
### White Space
- **Principle**: Prevent walls of text
- Give eyes places to rest
### Numbered Lists
- **Principle**: Use when showing steps or features
- Implies order and completeness
## Power Words and Phrases
### Action Verbs
- **Category**: Verbs that convey movement and results
- **Examples**: built, cracked, scraped, automated, generated, discovered
### Outcome Language
- **Category**: Words that emphasize ease and speed
- **Examples**: instantly, automatically, on autopilot, in minutes, zero effort
### Exclusivity
- **Category**: Words that imply insider access
- **Examples**: hidden, secret, exact system, behind-the-scenes, private
### Urgency
- **Category**: Words that create time pressure
- **Examples**: now, today, before it's too late, limited time, ending soon
## CTA Formula
### Step 1: Clear Action
- **Element**: Specific verb
- **Examples**: Comment, Follow, Like, Repost, DM
### Step 2: Specific Trigger
- **Element**: Exact word or phrase
- **Examples**: Comment 'REDDIT', Reply 'VIP', Type 'AI'
### Step 3: Benefit Reminder
- **Element**: What they'll receive
- **Examples**: "and I'll DM the full guide", "and I'll send the workflow"
### Step 4: Requirements
- **Element**: Necessary conditions
- **Examples**: "(must be following)", "(free for 24hrs)"
## Content Angles
### Behind-the-Scenes
- **Angle**: Show how you did something
- **Example**: "Here's my exact workflow..."
### Case Studies
- **Angle**: Real results from real people
- **Example**: "This client made $X using..."
### Tool Breakdowns
- **Angle**: Explain your system or tool
- **Example**: "I built a system that..."
### Reverse Engineering
- **Angle**: Analyze successful patterns
- **Example**: "I analyzed 20 viral posts..."
### Problem/Solution
- **Angle**: Common problem, uncommon fix
- **Example**: "Stop doing X, do Y instead"
## Editing Principles
### Read Aloud
- **Principle**: Awkward speech = awkward reading
- If it sounds wrong, it reads wrong
### Cut Ruthlessly
- **Principle**: Every word must earn its place
- Delete unnecessary modifiers and filler
### Strengthen Weak Phrases
- **Principle**: Replace vague with specific
- "very good" → "exceptional"
### Vary Sentence Length
- **Principle**: Create rhythm and emphasis
- Mix short punchy sentences with longer explanatory ones
### Check for Clarity
- **Principle**: Stranger test
- Would someone unfamiliar understand this?
## Common Mistakes to Avoid
### Burying the Lead
- **Mistake**: Hiding value deep in the post
- **Fix**: Lead with the main benefit
### Being Too Humble
- **Mistake**: Hedging undermines credibility
- **Fix**: "This will help" > "This might help"
### Overcomplicating
- **Mistake**: Trying to sound clever instead of clear
- **Fix**: Simple wins over elaborate
### Forgetting the Reader
- **Mistake**: Focusing on your knowledge, not their needs
- **Fix**: Always ask "What's in it for them?"
### Weak Endings
- **Mistake**: Trailing off instead of driving action
- **Fix**: End with impact—CTA or thought-provoking statement
## Advanced Techniques
### Pattern Interrupts
- **Technique**: Break expected formats
- Surprise the reader to recapture attention
### Curiosity Gaps
- **Technique**: Create knowledge gaps that beg to be filled
- **Example**: "The results will shock you"
### Storytelling
- **Technique**: Brief narratives that illustrate points
- Makes abstract concepts concrete
### Contrarian Takes
- **Technique**: Challenge conventional wisdom
- "Everyone says X, but actually Y"
### Stacking Benefits
- **Technique**: Layer multiple value propositions
- Show compound value
## Testing and Iteration
### Track What Works
- **Practice**: Note which hooks drive engagement
- Build a swipe file of winners
### A/B Test Formats
- **Practice**: Try different structures
- Test hooks, CTAs, formats
### Study Your Winners
- **Practice**: Reverse engineer your best posts
- Identify patterns in successful content
### Adapt Successful Patterns
- **Practice**: Reuse frameworks that work
- Don't reinvent the wheel every time
### Stay Current
- **Practice**: Watch for market fatigue
- Retire overused phrases before they hurt performance
---
engagement.md
---
# Engagement Post Templates
Proven viral-style post frameworks built for growth and interaction.
## Key Principles
### 1. Strong Hook
- Lead with a big claim or surprising insight
- Show social proof ("$6M in 3 weeks", "$31K made", "100k/day")
- Create immediate curiosity
### 2. Outcome-Driven Value
- Focus on the benefit: "plug-and-play templates", "full workflow", "no email needed"
- Make the end result clear and desirable
- Emphasize what they'll get, not what you did
### 3. Low Barrier to Entry
- No sign-up required
- No friction in the process
- "Just comment X and follow me"
### 4. Scarcity or Exclusivity (Optional)
- "Free for 24hrs"
- "Must be following so I can DM"
- "Only 50 spots available"
### 5. Built-in Virality
- Encourage: Like + Comment + Follow + Share
- Interaction feeds algorithmic boost
- Make engagement the gateway to value
### 6. Casual, Direct Tone
- No fluff. Straight to the point
- Conversational and non-salesy
- Confident but not arrogant
---
## Ready-to-Use Templates
### Template 1: The Free Tool Giveaway
```
Just built an AI Agent that [solves pain point].
It [key features / benefits]
Want the full workflow? Like + comment "X" and I'll DM it to you (free, no email bs).
```
**Use when**: You have a tool, workflow, or system to share
**Example**:
```
Just built an AI Agent that generates viral tweet hooks in seconds.
It analyzes 100K+ high-performing tweets and creates 10 custom hooks for any topic.
Want the full workflow? Like + comment "HOOKS" and I'll DM it to you (free, no email bs).
```
---
### Template 2: The Cheat Sheet Drop
```
Nobody likes doing [annoying task] from scratch.
So I turned [AI Tool] into a [personal assistant / system builder / content engine].
Want the exact prompt + cheat sheet?
Like + comment "X" and I'll send it (must be following).
```
**Use when**: You have a prompt or cheat sheet that solves a common problem
**Example**:
```
Nobody likes building n8n workflows from scratch.
So I turned Claude into my personal n8n builder.
Want the exact prompt + cheat sheet?
Like + comment "N8N" and I'll send it (must be following).
```
---
### Template 3: The Doc Drop
```
Just made a [page-count]+ page doc breaking down how to [achieve goal].
It's 100% free.
Just follow + reply "X" and I'll DM it to you.
```
**Use when**: You have comprehensive documentation or a guide
**Example**:
```
Just made a 47-page doc breaking down how to land your first $5K automation client.
It's 100% free.
Just follow + reply "CLIENT" and I'll DM it to you.
```
---
### Template 4: The Viral Case Study
```
[Brand] made [$X] using [technique/tool].
I built something even better using [your method].
Want the full breakdown + files?
Like, comment "X" and I'll send it (must be following).
```
**Use when**: You have impressive results or case studies to share
**Example**:
```
A SaaS company made $200K using basic email automation.
I built something 10x better using n8n + AI agents.
Want the full breakdown + files?
Like, comment "SAAS" and I'll send it (must be following).
```
---
### Template 5: The Prompt Vault
```
Everyone is wasting [AI Tool] with mid prompts.
Here are 10 high-converting prompts I use for:
– [content type 1]
– [content type 2]
– [content type 3]
Just comment "X" and follow me — I'll DM the full list for free.
```
**Use when**: You have a collection of prompts or resources
**Example**:
```
Everyone is wasting Claude with basic prompts.
Here are 10 high-converting prompts I use for:
– n8n workflow generation
– AI agent architecture
– Content automation systems
Just comment "PROMPTS" and follow me — I'll DM the full list for free.
```
---
## Template Customization Notes
### Choosing Your "X" Keyword
- Keep it short and punchy (e.g., "AI", "M", "CLAUDE", "FREE")
- Make it relevant to the content
- Easy to type and remember
- Consider using the benefit as the keyword ("WORKFLOW", "GUIDE")
### Formatting Best Practices
- Use bullet points for lists (increases readability)
- Add emojis sparingly for visual breaks
- Keep paragraphs to 1-2 sentences
- Use line breaks liberally
### Delivery Automation
- If you get lots of DMs, use a tool to automate delivery
- Consider DM automation bots for scale
- Have the resource ready before posting
### Promise Management
- Don't over-promise
- Keep delivery fast (within 24 hours)
- Make sure the resource actually delivers value
---
## Engagement Maximization Tactics
### Multi-Step CTAs
Require multiple actions for maximum algorithmic boost:
```
Want this?
1. Like this post
2. Comment "X" below
3. Follow me
4. Repost (optional but appreciated)
I'll DM you the full guide.
```
### Scarcity Framing
Add urgency to drive immediate action:
```
Free for the next 24 hours only.
After that, it goes into my paid course.
Comment "X" + follow now.
```
### Social Proof Stacking
Layer multiple proof points:
```
This workflow has:
- Generated $200K for clients
- Saved 40+ hours per week
- Been downloaded 1,000+ times
Want it? Comment "X" and follow.
```
### Exclusive Access
Make followers feel special:
```
Usually, I charge $500 for this.
But my followers get it free.
Must be following so I can verify + DM.
Comment "X" below.
```
---
## Common Variations
### The Time-Bound Offer
```
For the next [X hours], I'm giving away [resource].
No catch. No email. Just pure value.
Like + comment "X" and I'll DM it before [deadline].
(Must be following)
```
### The Thread Teaser
```
I'm going to share [valuable content] in this thread.
But first, the people who:
- Like this tweet
- Comment "X"
- Follow me
Will get the [bonus resource] in their DMs.
Let's go 👇
```
### The Screenshot Proof
```
[Include screenshot of results]
This is what [tool/system] did in [timeframe].
Want to replicate these results?
Comment "X" + follow and I'll send you everything.
```
---
## Success Metrics to Track
### Engagement Rate
- Comments per impression
- Likes per impression
- Reshares per impression
### Conversion Rate
- Followers gained per post
- DM requests per engagement
- Resource downloads per comment
### Quality Indicators
- Reply sentiment
- Follow retention rate
- Resource sharing rate
---
## What to Avoid
### Don't:
- Post templates verbatim without customization
- Fail to deliver on promises
- Use clickbait with no value
- Ignore people who engage
- Spam the same format repeatedly
### Do:
- Adapt templates to your voice
- Deliver quickly and over-deliver on value
- Test different variations
- Respond to engaged users
- Rotate through different template types
---
feedback.md
---
# Feedback Examples: Before and After
Real editing examples with detailed rationale showing how to apply copywriting principles in practice.
## How to Use This File
Each example shows:
- **Original post**: The first draft
- **Edited post**: Improved version
- **Feedback**: Specific changes made and why
Use these examples to understand practical application of the copywriting principles.
---
## Example 1: Avoiding Overused Patterns
### Original Post
```
Most creators waste hours scrolling Reddit for content ideas.
I built a workflow that scrapes any subreddit for your keyword, finds viral posts, extracts pain points, and gives you content angles instantly.
Want the full n8n JSON?
Follow and comment REDDIT and I'll DM it to you.
```
### Edited Post
```
Content ideas will NEVER be a problem again with AI + reddit...
I built a workflow that:
- scrapes subreddits for a keyword
- finds viral posts
- extracts pain points
- and gives you content angles instantly
Want the full n8n JSON?
Follow and comment REDDIT and I'll DM it to you.
```
### Feedback
**Changes made**:
1. **Hook replacement**: Removed "Most creators..." (market-fatigued pattern)
2. **Benefit-first opening**: "Content ideas will NEVER be a problem" immediately shows the outcome
3. **Added bullet points**: Improves readability and scannability
**Key lesson**: The "most creators", "everybody does..." hook type is overused and the market is fatigued. Lead with the benefit instead.
---
## Example 2: Leading with Benefits
### Original Post
```
Shopify order comes in. $600 customer
They get the same thank-you email as everyone else
This n8n workflow changes that:
→ Checks LTV
→ Tags "VIP"
→ Alerts your team
Give real VIP treatment, not just another discount code
Follow & reply "VIP" for the n8n workflow (free)
```
### Edited Post
```
Treating your high-value customers the same as regular customers is costing you A LOT of money...
If a customers order value is $600, sending them the same thank you email as everyone else is stupid
This n8n workflow changes that:
→ Checks LTV
→ Tags them as "VIP"
→ Alerts your team
Give high-value customers real VIP treatment, not just another discount code
Follow & reply "VIP" for the n8n workflow (free)
```
### Feedback
**Changes made**:
1. **Lead with benefit**: Opening now immediately tells the reader what they're losing (money)
2. **Stronger language**: "stupid" is more direct than the implied criticism
3. **Clear consequence**: "costing you A LOT of money" is explicit about the impact
**Key lesson**: Changed the first two lines to mention the benefit the user will get immediately. Don't make readers work to understand why they should care.
---
## Example 3: Direct Reader Targeting
### Original Post
```
Web designers are making $2k per client with this n8n workflow
It finds local businesses with ugly websites and builds a lead lists automatically
just load it into SmartLead and start getting clients
follow & comment "UGLY" and I'll DM the complete workflow (must be following)
```
### Edited Post
```
You can make $2k per client with this n8n workflow...
It finds local businesses, identifies whether their site is ugly and builds a lead list automatically
just load it into SmartLead to send cold emails and start getting clients
follow & comment "UGLY" and I'll send you the complete workflow (must be following)
```
### Feedback
**Changes made**:
1. **Target the reader**: "You can make" vs "Web designers are making" - speak directly to them
2. **Added clarity**: "to send cold emails" explains what SmartLead does
3. **Minor word improvements**: "I'll send you" is more direct than "I'll DM"
**Key lesson**: Changed hook to target the reader more than an external entity. Readers will need more clarity on what something like SmartLead is, hence why "to send cold emails" was added.
---
## Example 4: Clarity and Immediate Value
### Original Post
```
ChatGPT doesn't search Google.
It pulls from Bing's index and specific trusted sources.
Most businesses have no idea which sources matter.
I mapped out an 8-step playbook on how to dominate Chat GPT recommendations.
Comment "GPT" and I'll DM the playbook.
```
### Edited Post
```
If you want to get leads from ChatGPT, you MUST understand that ChatGPT doesn't search Google.
It pulls rankings from Bing's index and specific trusted sources.
Most businesses have no idea which sources matter.
That's why I mapped out an 8-step playbook on how to dominate Chat GPT recommendations.
Comment "GPT" and I'll DM the playbook.
```
### Feedback
**Changes made**:
1. **Added context**: "If you want to get leads from ChatGPT" immediately frames the benefit
2. **Emphasized importance**: "you MUST understand" creates urgency
3. **Added transition**: "That's why" connects the problem to the solution
**Key lesson**: Don't assume readers know why information matters. State the benefit upfront.
---
## Example 5: Benefit-First Remix
### Original Post
```
Just built a system with make.com that turns boring lead magnets into personalized reports. It pulls survey data from each lead and creates custom PDFs automatically. Want the full setup guide? Like + comment "REPORT" and I'll DM it to you for free.
```
### Edited Post
```
The best way to capture leads is to send personalized reports to each prospect...
I just built a system that does exactly this
It creates personalized reports using each prospect's survey answers
Want the step-by-step guide on how to do this yourself?
Like + comment "CUSTOM" and I'll DM it to you (free, no email bs).
```
### Feedback
**Changes made**:
1. **Benefit-first hook**: Opening with "The best way to capture leads" instead of "Just built"
2. **Simplified explanation**: Clearer description of what it does
3. **Better CTA framing**: "how to do this yourself" is more empowering
4. **Added friction-reducer**: "no email bs"
**Key lesson**: Remixed the hook to instantly hit the user with the benefit, rather than what you've done. Lead with value, not process.
---
## Example 6: Adding Structure and Removing Fatigue
### Original Post
```
I just cracked the code on viral tweets. Analyzed 20 posts with 100K+ views each and found the exact patterns that make tweets explode. I've used this exact file for the last 2 weeks to write tweets that reached over 3M people. Just upload the file to Claude, ask it to write a tweet about any topic, and you'll get a banger immediately. This collection reveals: Hook techniques that grab attention instantly Content structures that drive engagement Psychological triggers that make people share Voice & tone formulas that connect Most creators guess what works. Smart creators reverse-engineer success. Follow + comment "FILE" and I'll DM it to you.
```
### Edited Post
```
I just cracked the code on how to write viral tweets...
I analyzed 20 posts with 100K+ views each and found the exact patterns that made them explode.
I've used this exact file for the last 2 weeks to write tweets that reached over 3M people.
Just upload the file to Claude, ask it to write a tweet about any topic, and you'll get a banger immediately.
This collection reveals:
- Hook techniques that grab attention instantly
- Content structures that drive engagement
- Psychological triggers that make people share
- Voice & tone formulas that connect
Most creators guess what works, smart creators reverse-engineer success.
Follow + comment "FILE" and I'll DM it to you.
```
### Feedback
**Changes made**:
1. **Added clarity to hook**: "how to write" makes the topic explicit
2. **Added bullet points**: Makes the list scannable instead of a wall of text
3. **Added line breaks**: Improves readability and pacing
4. **Minor punctuation**: Changed period to comma in "Most creators guess..."
**Key lesson**: Structure and formatting matter. Even great content can be improved with better visual organization.
---
## Example 7: Removing Overused Patterns
### Original Post
```
Most agencies are still begging for clients.
The "Backdoor Method" flips this, clients come to YOU instead.
Built with one prompt. Zero tech skills. Turns leads into high-ticket clients.
Follow + comment "BACKDOOR" — I'll send you the complete system.
```
### Edited Post
```
If you run an agency, STOP begging for clients.
Instead, use the "Backdoor Method" to make clients come to YOU instead.
It is built with one prompt. Zero tech skills needed. It turns leads into high-ticket clients.
Follow + comment "BACKDOOR" — I'll send you the complete system.
```
### Feedback
**Changes made**:
1. **Direct targeting**: "If you run an agency" targets the specific reader
2. **Removed fatigued pattern**: "Most X" is overused and seems spammy
3. **Stronger command**: "STOP" is more directive and attention-grabbing
4. **Added clarity**: "Zero tech skills needed" is clearer than just "Zero tech skills"
**Key lesson**: The "most X" & "everyone is/does X" pattern is being overused on Twitter right now and seems spammy. Use direct commands and specific targeting instead.
---
## Common Editing Patterns
### Pattern 1: Market-Fatigued Hooks
**Problem**: "Most people...", "Everyone is...", "Nobody knows..."
**Solution**: Target the reader directly or lead with the benefit
**Before**: "Most creators struggle with..."
**After**: "You're losing followers because..." OR "Struggling with X? Here's why..."
---
### Pattern 2: Burying the Benefit
**Problem**: Leading with what you did instead of what they get
**Solution**: State the outcome first, then the mechanism
**Before**: "I built a system that uses AI to..."
**After**: "Get 10x more leads with..." OR "Never run out of content again..."
---
### Pattern 3: Unclear Value Propositions
**Problem**: Assuming readers understand why they should care
**Solution**: Explicitly state the benefit or consequence
**Before**: "This workflow scrapes data from LinkedIn"
**After**: "This workflow finds your ideal clients on LinkedIn automatically"
---
### Pattern 4: Poor Scannability
**Problem**: Walls of text without visual breaks
**Solution**: Add bullets, line breaks, and white space
**Before**: Long sentences running together with lists as comma-separated items
**After**: Bullet points for lists, short paragraphs, clear visual hierarchy
---
### Pattern 5: Weak or Vague Language
**Problem**: Hedging, being too humble, or using vague terms
**Solution**: Be direct, specific, and confident
**Before**: "This might help you get some clients"
**After**: "This gets you $2K clients in 30 days"
---
## Key Takeaways from All Examples
1. **Target readers directly**: "You can" > "People are"
2. **Lead with benefits**: What they get, not what you did
3. **Avoid fatigued patterns**: "Most creators...", "Everyone is..." are overused
4. **Add clarity where needed**: Explain tools/terms readers might not know
5. **Format for skimmers**: Use bullets, line breaks, short paragraphs
6. **Be specific**: "$2K per client" > "good money"
7. **Show immediate value**: First line should make them want to read more
8. **Remove hedging**: "This will" > "This might"
9. **Use active voice**: Direct and clear
10. **End with clear CTAs**: Tell them exactly what to do
---
## Editing Checklist
Use this when reviewing your own posts:
- [ ] Does the first line target the reader or lead with a benefit?
- [ ] Have I avoided "Most people..." or "Everyone is..." patterns?
- [ ] Is the main benefit clear in the first 2-3 lines?
- [ ] Are lists formatted as bullets for easy scanning?
- [ ] Is any jargon or tool name explained if needed?
- [ ] Are paragraphs 1-2 sentences max?
- [ ] Have I removed hedging language ("might", "could", "possibly")?
- [ ] Is the CTA specific and clear?
- [ ] Would a stranger immediately understand the value?
- [ ] Does it sound natural when read aloud?
---
examples.md
---
# High-Performing Tweet Examples (100K+ Views)
This collection contains tweets that achieved significant engagement (100,000+ views each). Use these examples to identify patterns in hook techniques, content structure, engagement triggers, topic selection, and voice/tone.
## How to Use This File
When analyzing these examples, look for:
- **Hook techniques**: How they grab attention in the first few words
- **Content structure**: Tweet length, formatting, and flow
- **Engagement triggers**: What makes people want to like, share, or reply
- **Topic selection**: Themes and subjects that resonate widely
- **Voice and tone**: Writing styles that connect with audiences
Pay attention to how successful tweets often tap into universal experiences, current events, or provide genuine value to readers.
---
## Resource Drop Examples
### Example 1: Workflow Repository Drop
```
HOLY SH*T..🤯
A legend dropped 1000+ N8N workflows in one repo and I'm literally shaking...
He scraped EVERY workflow from the official n8n site + GitHub.
✅ E-commerce automation
✅ Social schedulers
✅ Lead gen machines, etc.
Workflows worth $10K+ in consulting fees! [link]
```
**What works**:
- Strong emotional hook (HOLY SH*T, literally shaking)
- Massive social proof (1000+ workflows)
- Specific value framing ($10K+ in consulting fees)
- Checkmark bullets for scannability
- Clear benefit for target audience
---
### Example 2: Guide Collection
```
OpenAI, Google, and Anthropic just dropped the guides on:
- Prompt Engineering
- Building effective Agents
- AI in Business
- 601 AI use cases
and so much more...
9 best guides you don't want to miss: [link]
```
**What works**:
- Authority name-dropping (OpenAI, Google, Anthropic)
- Specific number (601 AI use cases)
- Clear list format
- "you don't want to miss" creates FOMO
- Aggregation of valuable resources
---
### Example 3: Data Security Hook
```
ChatGPT knows everything about you.
I got a full data security briefing on myself, and was stunned
Here is how I did it and how you can do the same: [link]
```
**What works**:
- Attention-grabbing privacy concern
- Personal experience ("I was stunned")
- Promise of replicable process
- Simple, direct language
---
## Industry Insight Examples
### Example 4: Contrarian Business Advice
```
this guy has been selling AI agents for the last 18 months.
His biggest takeaway: businesses don't need fancy ai agents.
they need boring AI automations.
$500 workflows that replace $50K employees.
that's the alpha right now [link]
```
**What works**:
- Credibility (18 months experience)
- Contrarian take (boring > fancy)
- Specific value comparison ($500 vs $50K)
- "that's the alpha" creates insider feel
- All lowercase for casual tone
---
## Tutorial/How-To Examples
### Example 5: Cost-Saving Tutorial
```
Creating a video with Veo 3 costs around $3.
That's why coming up with a solid prompt can save you a ton of cash on your video project!
Let me show you how using JSON prompting 🧵👇 [link]
```
**What works**:
- Specific cost ($3)
- Clear financial benefit (save money)
- Promise of actionable method
- Thread indicator (🧵👇)
---
### Example 6: Step-by-Step Process
```
'Bible influencer' videos went CRAZY VIRAL this weekend and pulled in millions of views.
I'm gonna teach you how I made this video, step-by-step.
Here's my EXACT conversation with ChatGPT to make these Veo 3 prompts 👇🏼 [link]
```
**What works**:
- Timeliness (this weekend)
- Big numbers (millions of views)
- "EXACT" promises transparency
- Personal case study
- Behind-the-scenes angle
---
## Engagement Farming Examples
### Example 7: Full Workflow Giveaway (Long Form)
```
the creator who's banking $47K monthly from TikTok asked me not to share this automation...
these brain-rot style videos are pulling 10M+ views consistently on TikTok and YouTube Shorts
faceless channels are banking $15K-$50K monthly from this exact format
here's what my n8n workflow does automatically:
- generates viral Peter Griffin & Stewie conversations
- clones their actual voices using AI
- overlays them on Minecraft parkour gameplay
- adds perfectly timed subtitles
- renders complete videos ready to upload
these videos exploit dopamine triggers
the background gameplay keeps viewers glued while the AI-generated dialogue delivers the actual content
it's psychological manipulation at its finest
I spent 40+ hours perfecting this:
- gathering rare audio samples for voice cloning
- training custom AI voice models for both characters
- building the complete automation workflow
- testing render quality and timing
the results speak for themselves
channels using this format are going from 0 to 100K followers in weeks
some are hitting 50M+ monthly views with zero effort after setup
the workflow handles everything:
-content ideation
-script generation
-voice synthesis
- video composition
- final rendering
you literally press one button and get viral-ready content
while everyone's still manually editing videos, smart creators are scaling with automation like this
the opportunity window is MASSIVE right now
these formats are exploding across all platforms
Comment "VIDEO" + repost this + follow me (MUST DO ALL) and I'll send you the complete JSON file plus setup guide
a lot of people will ingore this and last yet another occasion to finally make it
don't sleep on it.
```
**What works**:
- Forbidden knowledge angle ("asked me not to share")
- Multiple specific proof points ($47K, 10M+ views)
- Detailed feature breakdown
- Psychological framing (dopamine triggers)
- Time investment proof (40+ hours)
- Strong FOMO closing
- Multi-action CTA for max engagement
---
### Example 8: Simple Hook-to-DM
```
I've cracked AI design.
Reply "Show me" and I'll share my prompts [link]
```
**What works**:
- Bold claim ("cracked AI design")
- Dead simple CTA
- Two-step engagement (reply + link)
- Creates curiosity gap
---
### Example 9: Tool Endorsement
```
Claude Code + Opus 4 is the best agentic coding tool in the world and it's not close.
It's a:
- masterful full-stack dev
- with great product sense
- that's a delight to work with
- and easy to use
If you're not using it you are behind.
Watch for a 72min build session & tips. [link]
```
**What works**:
- Superlative claim (best in the world)
- Bullet point format
- Clear value props
- FOMO ("you are behind")
- Specific content promise (72min build session)
---
## List-Style Examples
### Example 10: Listicle Hook
```
10 ChatGPT prompts so powerful and useful, they feel illegal to use:
(Bookmark this for later 🔖) [link]
```
**What works**:
- Specific number (10)
- Hyperbolic language ("feel illegal")
- Bookmark reminder (increases saves)
- Simple, direct structure
---
### Example 11: Step-by-Step Guide
```
I just created a step-by-step guide to help you self-host n8n
This is the exact setup we use to build unlimited AI agents without paying $20K/year on tools like Zapier
Want this premium guide for FREE?
👉 RT + Like & Comment "free" and I'll DM it to you
No sign-in, no BS
(Must be following)
```
**What works**:
- Clear benefit (save $20K/year)
- Specific comparison (vs Zapier)
- "premium guide for FREE" contrast
- Multiple engagement requirements
- "No sign-in, no BS" removes friction
---
### Example 12: Content Engine System
```
I spent 153 hours building an AI Content Engine for Agencies & SaaS Founders
It automates YouTube, LinkedIn, X, Facebook, TikTok, Instagram, & Newsletter content production pipeline
- Auto-posting across all major platforms
- AI-powered ideation for fresh content
- AI scripting for both long-form and short-form content
This system is easily worth $15K, but today it's FREE
👉 RT + Like & Comment "content" and I'll DM the JSON file
No opt-in, no BS
(Must be following)
```
**What works**:
- Time investment proof (153 hours)
- Target audience clarity (Agencies & SaaS)
- Multiple platform coverage
- Value framing ($15K worth)
- Multi-action CTA
---
## Workflow Sharing Examples
### Example 13: Lead Generation Workflow
```
You can make $2k per client with this n8n workflow...
It finds local businesses, identifies whether their site is ugly and builds a lead list automatically
just load it into SmartLead to send cold emails and start getting clients
follow & comment "UGLY" and I'll send you the complete workflow (must be following)
```
**What works**:
- Direct reader targeting ("You can make")
- Specific dollar amount ($2k)
- Clear use case (local businesses)
- Next step explained (SmartLead)
- Simple CTA with keyword
---
### Example 14: Content Scraping System
```
I used this n8n workflow to scrape X for top-performing posts in my niche (it's a big part of how I went from 600 → 6k followers in 13 days)
most creators scroll for hours to find content ideas that work...
whereas I just run this flow and get a full swipe file in minutes - organized by likes, comments, shares and URLs.
here's what it does:
- drop in a keyword
- scrapes X for top posts
- pulls engagement data + content
- auto-sorts it all into a Google Sheet
now you've got data-backed insights ready to plug into your tweets, ads, or even video scripts.
workflow takes 5 minutes to set up
want the full JSON?
comment "SWIPE", follow, + repost and I'll send it over (must be following so I can DM)
```
**What works**:
- Personal proof (600 → 6k followers)
- Problem-solution contrast (hours vs minutes)
- Detailed feature breakdown
- Time-to-value (5 minutes)
- Multi-action engagement requirement
---
## Educational Content Examples
### Example 15: Hidden Resources
```
I don't understand why so few people use AI websites.
Most people only know about ChatGPT.
Here are 3 hidden AI websites you need to know:↓ [link]
```
**What works**:
- Relatable observation
- "hidden" creates curiosity
- Specific number (3)
- Simple listicle promise
---
### Example 16: Money-Making Guide
```
ChatGPT is a cash machine
But most people don't know how to make more than $5,724 a month with it
Here are my 3 simple steps to do it ↓ [link]
```
**What works**:
- Bold claim (cash machine)
- Oddly specific number ($5,724)
- Promise of simplicity (3 simple steps)
- Creates knowledge gap
---
### Example 17: Claude Prompt System
```
nobody likes building out an n8n workflow from scratch...
that's why I turned Claude into my personal n8n builder
I just tell it what kind of flow I want (or drop a screenshot) and it:
– builds the entire thing
– adds full documentation
– leaves sticky notes explaining each node
want the Claude prompt + cheat sheets to set this up?
like + comment "claude" and I'll send it over (must be following so I can DM)
```
**What works**:
- Relatable pain point (building from scratch)
- Personal use case
- Detailed capability list
- Low-friction CTA
---
### Example 18: Sales Automation
```
AI SDR system booking $200k/month in sales calls
I've built an n8n + GHL automation that books appointments on autopilot
Landed 1000+ meetings & $600K in 90 days for one client
It's FREE for the next 24hrs
Just comment 'SDR' and I'll send it over (must be following)
```
**What works**:
- Huge numbers ($200k/month)
- Specific results (1000+ meetings, $600K)
- Time-bound offer (24hrs)
- Simple CTA
---
## Alternative Resource Lists
### Example 19: Job Board Alternative
```
Stop wasting time searching jobs on LinkedIn.
There are millions of remote jobs out there.
Here are 10 sites to land your dream job faster: [link]
```
**What works**:
- Problem statement (wasting time)
- Scale (millions of jobs)
- Specific number (10 sites)
- Outcome promise (faster)
---
## Product Launch/Update Examples
### Example 20: AI Agent Announcement
```
Anthropic quietly released one of the most powerful AI Agents yet.
And it's hiding in plain sight.
Claude 4 with MCPs can control your browser AND your desktop, working for hours like a human employee.
Be prepared to have your mind blown...
Here's how it works: 🧵 [link]
```
**What works**:
- "quietly released" creates insider feel
- "hiding in plain sight" mystery
- Specific capabilities
- "mind blown" anticipation
- Thread indicator
---
### Example 21: Content System
```
Forget building a brand
I use AI to drop 500 posts/day in 13 mins
No face, no ads, no fluff
100M+ views on autopilot
Comment "M" and I'll DM you the system (must be following) [link]
```
**What works**:
- Contrarian opening (forget building a brand)
- Extreme numbers (500 posts/day)
- Specific time (13 mins)
- No-[x] rhythm
- Massive social proof (100M+ views)
---
## Pattern Summary
### Common Success Elements:
1. **Specific numbers**: Not "a lot" but "$47K monthly" or "100K+ views"
2. **Time-bound results**: "in 13 days", "in 90 days"
3. **Contrast**: "hours vs minutes", "$500 vs $50K"
4. **Social proof**: Real numbers, client results
5. **Clear CTAs**: Specific keywords, multiple actions
6. **Accessibility**: "free", "no email", "no BS"
7. **Authority signals**: Time invested, results achieved
8. **Forbidden knowledge**: "asked me not to share"
9. **Simplicity promises**: "just press one button"
10. **FOMO**: Time limits, exclusivity, "opportunity window"
---
writing.md
---
# Writing Principles
Fundamental principles for clear, engaging, and effective writing across all content types.
## 1. Have Something Worth Saying
- A good idea beats perfect grammar
- No amount of skill can rescue a boring message
- Strong writing starts with strong thinking
- Think, research, and bring fresh insight
## 2. Know the Audience
- Don't just collect facts—understand what they care about
- Read comments. Listen to how they speak
- Know their problems better than they do
## 3. Define the Purpose
- What's the goal? Inform, persuade, entertain, sell?
- Purpose makes each sentence count
- No purpose = wasted words
## 4. Write Conversationally
- Like talking to a friend, not writing a dissertation
- Use contractions, questions, "you," and casual flow
- Formal = distant. Conversational = engaging
## 5. Keep it Simple
- Simple ≠ dumb
- Fewer, sharper sentences win
- The goal is frictionless idea transfer
## 6. Open Strong
- Your first sentence matters most
- Start with curiosity, value, or a surprise
- Hook them immediately or lose them
## 7. Use Active Voice
- Subject → verb → object
- "The kid hit the ball" > "The ball was hit by the kid"
- Clear structure = better comprehension
## 8. One Idea per Unit
- One idea per sentence. One topic per paragraph
- Make things easy to follow
- Readers are easily distracted—don't overload them
## 9. Format for Skimmers
- Most people skim
- Use short paragraphs, bullets, bold text, numbers, white space
- Visuals help people stick around
## 10. Be Concrete
- Specific > abstract
- "Cut meetings from 2 hours to 30 mins" is better than "improve efficiency"
- Paint a clear picture
## 11. Use Stories & Emotion
- Facts inform, stories stick
- Emotion + logic = memorable
- Be vulnerable. Show success *and* failure
## 12. Show, Don't Just Tell
- "She slammed the door" > "She was angry"
- Use showing for emotion, telling for clarity when needed
## 13. Structure for Clarity
- Use "Tell them what you'll say > Say it > Recap it"
- Reinforce with structure
- People need scaffolding
## 14. Vary Sentence Length
- Long sentences build momentum
- Short sentences hit hard
- Rhythm keeps readers engaged
## 15. Use Transitions
- Breadcrumbs guide the reader: "However," "For example," "Meanwhile"
- They make logic seamless
## 16. Cut Ruthlessly
- Delete fluff. Replace weak words
- Don't write "very happy" when "ecstatic" works
- The second draft is where clarity happens
## 17. Read It Out Loud
- If it sounds wrong, it reads wrong
- Listen for awkward flow or long sentences
## 18. Write for the Reader
- Think about *their* needs, not your knowledge
- Cut what they don't need to move forward
## 19. Write with Confidence
- Skip disclaimers like "this might seem obvious"
- If you're writing it, own it
## 20. Finish Strong
- End with a punch
- Summarize, challenge, or provoke thought
- Good endings stick